Food choices are influenced by knowledge, tradition, culture, convenience, price and availability. Our work to increase demand shapes choices for healthy food options.
Women working on tea estates in Assam reported that they now consume more diverse diets – an important indicator of the adequacy of vitamin and mineral intake. This programme is now being adapted and expanded in other Indian States, as well as in Kenya and Ghana.
In East Java, a unique behaviour change campaign resulted in an increase in the proportion of women exclusively breastfeeding their children and improved the intake of diverse nutritious foods after 6 months of age.
Together with our partners, we have supported industry to supply enough fortified oil to reach 316 million people.
We helped dairy cooperatives to produce enough fortified milk to reach 11.5 million people.
The Seeds of Prosperity programme reached 14,000 workers with better food and nutrition messages.
We worked with the Ministry of Industry to support the development of a National Fortification Unit, which will help ensure staple foods produced by the Bangladeshi industry include legally-required levels of vitamins and minerals.
We worked with partners to promote salt iodisation. Now all imported and locally-produced salt is iodised, preventing goitre and other diseases.
We organised the first Nutrition Africa Investor Forum in Nairobi, which brought together more than 50 small and medium-sized enterprises to present proposals of over USD 80 million to investors.