Playing for change at the Global Goals World Cup

Thirty football teams made up of adolescent girls and women will take part in the Global Goals World Cup in Nairobi, Kenya this weekend to raise awareness of the UN Global Goals and accelerate progress towards sustainable development across the world.

The regional tournament takes place at the Impala Sports Club on 5 March and the winning team will play in the final in New York City in September.

Teams, which consist of five to eight women aged 16 and over, choose one of the 17 sustainable development goals to advocate for.  Each team  could represent an organization, a company or a country if they choose.

GAIN is a partner in this initiative to empower girls through soccer, and for sport to serve as a catalyst for change in the fight against malnutrition.

The Global Goals World Cup (GGWCUP) was developed by non-profit sports organization Eir Soccer founded by Danish coach, film-maker and campaigner Majken Gilmartin.

Eir Soccer mobilizes women globally to take this development agenda into their own hands. Over the next few years it plans to build a global community of Global Goals advocates and players who will continue the legacy of the tournament.

At the latest Women Deliver conference, GAIN staff joined a team of members of partner organizations, government officials and private sector play in the Global Goals World Cup, the first ever women’s amateur World Cup. They played in support of SDG2 and to raise awareness around the importance of adolescent girls nutrition.

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Published 27 February 2017